Key Fashion Trade Show Pitti Uomo in Florence in June 2014
From 17-20 June 2014 Pitti Uomo Florence
Key Fashion Trade Show Pitti Uomo in Florence in June 2014 – From 17th to 20th of June it will again be held one of the most important international trade fair events of the fashion industry. The famous trade show Pitti Uomo in Florence will again host approximately 1030 brands for men’s fashion and – additionally – about 70 women’s collections at Pitti W.
With most exclusive products with high quality, cutting edge accessories to sportswear – Florence will again host the key trade event for mans fashion. With an energetic atmosphere of entertainment, arts, business and culture and an innovative presentation for mans fashion there will be expected over 25 000 thousand visitors, from which around 40 % will be from abroad from over 30 countries.
During the fair the center for fashion in Florence will celebrate ist anniversary with events and exhibitions. Thus, there will be exhibitions in the Ferragamo museum or Gucci museum accompanying the trade show Pitti Uomo. Further more visitors can enjoy designer fashion shows, art shows, musical entertainment and films. The Pitti Uomo trade fair will be accompanied by special events in famous places like the new lighting for the Ponte Vecchio. Stefano Ricci will be celebrating his donation with a unique water show on the river Arno.
Created in 1972 Pitti Uomo is held twice a year. For companies working related to mens fashion exhibiting at Pitti Uomo is an important marketing instrument. Exhibiting at Pitti Uomo means to develop and cultivate customer relations, position the company and do branding. Visiting Pitti Uomo can function as market research instrument or help to analyze the market situation.
On 59,000 square meters of exhibition space visitors can find everything related to men’s fashion. On different exhibition spaces Pitti Uomo’s trade shows will launch new projects and brands and becomes always more an important as a key international fashion trade show in one of Italy’s most beautiful cities: Florence.